Ultimate Blackjack Tour Scores Ultimate Ratings
— CBS’ New Elimination
Blackjack™ Show Earns Largest Audience Ever For
a TV Card Series —
LOS
ANGELES -- The second episode of CBS’ brand new
card show Ultimate Blackjack Tour (UBT) aired Saturday
with what appears to be the highest rating ever for
a televised gaming series. UBT’s second episode
drew over a million viewers nationwide, outscoring the
launch episode’s .7 with a .9, a 28 % increase
over a number already exceptionally high for a gaming
program.
“The preliminary numbers look excellent,”
said UBT GM and Chief Marketing Officer Larry Kopald.
“But we fully expect them to continue upward.
After all, blackjack is a much more popular game than
poker, and poker has done great on TV. Additionally,
our new approach to the game, Elimination Blackjack™,
is not your typical card game. It was created to make
exciting television, and the episode two spike is indicative
of the growing momentum of this new gaming phenomenon.”
The high-velocity ten-episode first season of Ultimate
Blackjack Tour features the world’s top poker
and blackjack pros in cut-throat action against the
dealer, and one another. Chock full of forced eliminations,
secret bets and smash mouth trash talking, the season
also includes two special episodes: The Ladies of Blackjack,
which showcases top female gamblers the likes of Annie
Duke, Jennifer Tilly, Monica Reeves and Erica Schoenburg,
and The Legends of Blackjack, which puts blackjack whizzes
Stanford Wong, Anthony Curtis, Kenny Einiger and others
in exciting, head-to-head competition.
Additionally, through its web site, www.PlayUBT.com,
Ultimate Blackjack Tour is doing something never been
done before. UBT is currently holding free online tournaments
where winners earn seats to the UBT season two final
tables to be televised on CBS in 2007. The site also
provides Elimination Blackjack™ playing tips and
in-depth analysis of the televised events.
In conjunction with the televised tournament and online
action, UBT’s worldwide tour kicked off on September
23 at the Radisson Resort and Casino in Aruba and will
continue on to St. Kitts at the Royal Beach Casino on
October 28. Other locations will include The Palms Las
Vegas, Barona Valley Ranch Resort and Casino in San
Diego, as well as major casinos in Atlantic City, Reno,
and Paris, France. Information on tour schedule and
how to enter can be found at www.PlayUBT.com.
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